Innovations at Harley Davidson
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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
Harley-Davidson - Background Note
H-D was one of the few companies that had been managing its innovation processes even before the days the concept became formally popular. The company's history can be traced back to 1903, when William Harley (Harley) and Arthur Davidson (Davidson) opened a small motor-shed in Milwaukee.
Harley-Davidson: Back to Innovation
Given the above circumstances, US President Ronald Reagan's decision to increase tariffs on Japan's motorcycle imports in 1983 (from 4.4% to 49.4%) to revive the US motorcycle industry, came as a positive development for H-D.
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