Adopting a Learning Management System
This case is the winner of the Philip Law Scholarship of The Case Centre, UK.
The case is structured to achieve the following teaching objectives:
- Benefits and challenges associated with distribution of service through electronic channels.
- Strategies associated with delivery of services through electronic channels.
- The concept of Service Wrapper
- Technology Acceptance Model.
|ABOUT THE ORGANIZATION|
|THE MOODLE-BASED LMS|
|THE OPERATING MODEL|
|THE INITIAL RESPONSE|
|THE ROAD AHEAD|
Learning Management System, Moodle-based LMS, Blended learning, Distribution of service through electronic channels, Delivery of services through electronic channels, Service Wrapper, Technology Acceptance Model, Services Marketing, User acceptance of information technology