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Case Title   Case Code Buy Case
Amul - Repositioning to Establish `Youth Connect` Case Study, Marketing Management Short Case Studies Amul - Repositioning to Establish `Youth Connect` Details CLMM109

HMSI Enters Mass Market with HMSI Enters Mass Market with "Dream Yuga" Details CLMM108

elavO: Toilet Seat Sanitizer for Indian Women Case Study, Marketing Management Short Case Studies elavO: Toilet Seat Sanitizer for Indian Women Details CLMM107

Gitanjali`s Jewelry Vending Machine Case Study, Marketing Management Short Case Studies Gitanjali`s Jewelry Vending Machine Details CLMM106

Rasna`s Foray into Ready-to-Drink Beverages Market Case Study, Marketing Management Short Case Studies Rasna`s Foray into Ready-to-Drink Beverages Market Details CLMM105

Ghari - India`s Largest Selling Detergent Powder Case Study, Marketing Management Short Case Studies Ghari - India`s Largest Selling Detergent Powder Details CLMM104

PepsiCo`s Product Communication: Is It Ethical? Case Study, Marketing Management Short Case Studies PepsiCo`s Product Communication: Is It Ethical? Details CLMM103

Tesco`s Virtual Store in South Korea Case Study, Marketing Management Short Case Studies Tesco`s Virtual Store in South Korea Details CLMM102

Nestlé Rebrands Milk and Curd in India Case Study, Marketing Management Short Case Studies Nestlé Rebrands Milk and Curd in India Details CLMM101

Loyalty Schemes of Indian Retailers Case Study, Marketing Management Short Case Studies Loyalty Schemes of Indian Retailers Details CLMM100

Guerrilla Marketing: Heineken Case Study, Marketing Management Short Case Studies Guerrilla Marketing: Heineken Details CLMM099

Trademark War: Hindustan Unilever Vs Ashique Chemicals Over Sunlight and SunPlus Case Study, Marketing Management Short Case Studies Trademark War: Hindustan Unilever Vs Ashique Chemicals Over Sunlight and SunPlus Details CLMM098

Hero MotoCorp Ltd.: New Corporate Identity Case Study, Marketing Management Short Case Studies Hero MotoCorp Ltd.: New Corporate Identity Details CLMM097

Maruti Suzuki`s Kizashi: A Child Born to the Wrong Mother? Case Study, Marketing Management Short Case Studies Maruti Suzuki`s Kizashi: A Child Born to the Wrong Mother? Details CLMM096

Loyalty Program Paradigm: The `Unpaid` T24 Case Study, Marketing Management Short Case Studies Loyalty Program Paradigm: The `Unpaid` T24 Details CLMM095

Doodles: Google`s Branding Strategy Case Study, Marketing Management Short Case Studies Doodles: Google`s Branding Strategy Details CLMM094

The Iconic Walkman: A Thing of the Past? Case Study, Marketing Management Short Case Studies The Iconic Walkman: A Thing of the Past? Details CLMM093

Kurkure`s Innovative Marketing Strategies Case Study, Marketing Management Short Case Studies Kurkure`s Innovative Marketing Strategies Details CLMM092

Fido Dido - An Advertising Icon Case Study, Marketing Management Short Case Studies Fido Dido - An Advertising Icon Details CLMM088

Not Just Banking: Making a Positive Difference in the Customer's Life Case Study, Marketing Management Short Case Studies Not Just Banking: Making a Positive Difference in the Customer's Life Details CLMM087

A New Bank Manager's Dilemma Case Study, Marketing Management Short Case Studies A New Bank Manager's Dilemma Details CLMM086

Vodafone Launches Ultra Low Cost Mobile Handsets for Emerging Markets Case Study, Marketing Management Short Case Studies Vodafone Launches Ultra Low Cost Mobile Handsets for Emerging Markets Details CLMM085

Procter & Gamble's Mr Clean Advertising Icon Case Study, Marketing Management Short Case Studies Procter & Gamble's Mr Clean Advertising Icon Details CLMM084

Rebranding Ericsson in India Case Study, Marketing Management Short Case Studies Rebranding Ericsson in India Details CLMM083

Advertising Agencies Try Out New Business Models Case Study, Marketing Management Short Case Studies Advertising Agencies Try Out New Business Models Details CLMM082

BigAdda.com: India's Leading Youth Social Networking Site Details CLMM081

Rebranding Shopper's Stop Details CLMM080

Times of India's 'Lead India' Campaign Details CLMM079

Fabindia: Marketing Indian Craft Traditions Details CLMM078

Future Group & Reliance ADAG Brace for the 'Big' Fight Details CLMM077

ibibo.com: Fast Emerging as a Dominant Player in the Online Social Networking Space in India Details CLMM076

CEAT - "Raising the Bar" with the New Logo Details CLMM075

YouTube LLC's Strategy in India Details CLMM074

Kraft Foods Inc. Observes Consumer Behavior as Prices Soar in the US Details CLMM073

Samsung's Strategy to Gain Market Share in The Indian Mobile Phone Market Details CLMM072

Battle for the Lavatory Care Market in India Gets Dirty Details CLMM071

The Mobile Phone's Emergence as The 'Fourth Screen' Details CLMM070

Organized Retailers in India Foraying into the Health and Wellness Market Details CLMM069

Marketing of Fairness Creams and the Question of Ethics Details CLMM068

Wal-Mart's Re-Branding Initiative Details CLMM067

 

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