Alarm Bells Ringing: Nokia in 2010
» Business Strategy Case Studies
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
Chat with us
Nokia’s huge market in the low-end part of the market was, in part, blamed for its negative image in more developed markets such as the US and among people who wanted high-end phones. In the smartphone OS market too, competitors were catching up quickly on Nokia’s Symbian platform.
» Examine the reasons for the problems faced by Nokia in 2010.
Market leadership, Competition, Mobile phone market, Smartphone market, Innovation,Global strategy, Leadership, Organizational culture, Change management, Strategic options, Implementation of strategy, Turnaround strategy, Business-level strategy, Competitive strategy, Nokia
Case Studies Links:-
Short Case Studies,
Simplified Case Studies.