Wipro's Inorganic Growth Strategy

            
 
Case Studies | Cases in Business, Management, Cases | Case Study

ICMR HOME | Case Studies Collection

To download Wipro's Inorganic Growth Strategy case study (Case Code: BSTR427) click on the button below, and select the case from the list of available cases:

Business Ethics Case Studies | Case Study in Management, Operations, Strategies, Business Ethics, Case Studies

OR


Buy With PayPal

Amount to be paid:



Prefer to pay in another currency ?
Select Currency for Payment



Exchange Rates: Click Here
Delivery Details: Click Here

Business Strategy Case Studies
Case Studies Collection
Business Strategy Short Case Studies
View Detailed Pricing Info
How To Order This Case
Business Case Studies
Area Specific Case Studies
Industry Wise Case Studies
Company Wise Case Studies

Custom Search



Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

ICMR India ICMR India ICMR India ICMR India RSS Feed

Case Details:

Price:

Case Code : BSTR427 For delivery in electronic format: Rs.400;
For delivery through courier (within India): Rs. 400 + Rs. 25 for Shipping & Handling Charges

Themes

Growth Strategy/ Mergers & Acquisitions/ Post Merger Integration
Case Length : 17 Pages
Period : 2007-2013
Pub Date : 2013
Teaching Note : Not Available
Organization : Wipro
Industry : Diversified
Countries : India; Asia

Abstract:

In December 2012, Wipro Consumer Care and Lighting (WCCL), a Bangalore, India based FMCG company acquired LD Waxson, a Singapore-based FMCG company. This was its fourth global acquisition and the second largest deal among its acquisitions. Wipro, in 1975, started diversifying its operations into various sectors like software and IT services, infrastructure engineering, lighting, furniture, etc. Though it started these on its own, later it took the inorganic route to achieve growth. It went on an acquisition spree, the strategy which it called as 'String of Pearls'. It acquired many companies that fit in strategically with it in almost all its business segments but more in the IT division.

Business Strategy | Case Study in Management, Operations, Strategies, Business Strategy, Case Studies

The consumer care division also saw a few acquisitions, the largest being the acquisition of Singapore-based Unza Holdings Berhad (Unza) in 2007 for about US$246 million. When Unza was acquired, WCCL was a smaller company than Unza. While industry analysts felt that through the acquisition, WCCL had enjoy advantages like the addition of products and global markets, they also wondered whether managing Unza would prove to be a daunting task for an Indian player inexperienced in international markets. They felt that WCCL could not handle such a huge distribution network and product portfolio and that there would be problems in integrating both groups. However, after successfully integrating Unza, WCCL went ahead for more global acquisitions like Yardley and LD Waxson. After these acquisitions, speculation was rife among the media and investors that the company was planning to hive off its consumer care business.

Issues:

Wipro's inorganic growth strategy and international acquisitions by the consumer care division.
Synergies as well as cultural and operational differences that arise in international acquisitions.
Difficulties faced by the company in integrating the acquired entity with the parent company.
Wipro's corporate governance strategies for integration.
What should Wipro Consumer Care do - spin-off or stay integrated with the IT division?

Contents:

  Page No.
Introduction 1
About Wipro 1
Wipro's Acquisitions and Alliances 3
Unza - The Largest of Wipro's Acquisitions 4
Overcoming the Integration Problems 5
Reaping the Rewards 7
Other Acquisitions Follow 7
Looking Ahead 8
Exhibits 9

Keywords:

Growth strategy; Inorganic growth; Mergers & acquisitions; Post merger Integration; Corporate governance; Managing across borders and cultures; Diversification; Fast moving consumer goods; Wipro; Unza

Introduction - Next Page>>


Custom Search





Case Studies in Business Strategy Volume VI

Case Studies in Business Strategy
e-Book on Business Strategy

Case Study Volumes Collection

Business Strategy
Workbooks Collection
 

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.