Educomp Solutions Limited's Business Model

            
 
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Case Details:

Case Code : BSTR352
Case Length : 18 Pages
Period : 1998-2009
Pub Date : 2009
Teaching Note :Not Available
Organization : Educomp Solutions
Industry : IT - Education Solutions
Countries : India

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



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"By all conventional yardsticks of corporate evaluation - return on equity, return on capital employed, and cash flow - ESL's numbers are excellent. The company's business model is unique and unprecedented. It lacks peers for comparison purposes." 1

- Prashanth Nayak, Manager, IL&FS Invest Mart2, August 2008.

"Our children are not equipped with the right kind of skill-sets which would make them employable candidates in the future. Therefore, we need to make sure that all children are made part of this digitally aware generation and have the same levels of exposure to IT."3

- Soumya Kanti, President, ICT Division, Educomp, May 2009.

Introduction

On September 29, 2008, India based Educomp Solutions Limited (Educomp) was listed in Forbes ‘200 Best under a Billion'4 for Asia-Pacific region. For this list, Forbes selected those companies which had pre-tax profits of at least 5% in that year and five years returns on capital of at least 5%. These companies were then judged on sustained gains in sales, return on equity, and earnings. Analysts said that with sales of US$ 71 million5 for the fiscal year 2007-08, Educomp had been selected because of its promising growth potential and its unique business model.

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1] Dilip Thakore, "Great Leap Forward of India's Most Valuable Education Company," www.educationworldonline.net, August 06, 2008.
2] IL&FS Invest Mart is an Indian financial services firm catering to retail and corporate customers with customized financial management solutions. By the end of July 2009, it operated in 240 centers spread across India.
3] Stuti Das, "IT In Education," www.dqindia.ciol.com, May 21, 2009.
4] Forbes ‘200 Best under a Billion' were chosen from 24,155 listed firms in Asia Pacific region which had sales under US$ 1 billion.
5] "22 Indian Cos Find Place in Forbes' Best Under a Billion List," http://economictimes.indiatimes.com, September 18, 2008.


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