The Global Car Industry in 2004
» Economics Case Studies
This is causing market fragmentation. They are also trying to move towards a build-to-order model, which would serve niche segments efficiently. Leading car manufacturers are concentrating on product development and leveraging common platforms to launch new models. New business models that cut costs and improve customer responsiveness are also emerging.
Car industry, Global car industry, General Motors, Ford, Toyota, Honda, DaimlerChrysler, USA car industry, European car industry, Japanese car industry, Nissan, Volkswagen, BMW, Luxury cars, Renault, Telematics
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