Apple Inc: Setting New Inventory Management Standards
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"Inventory usually only gets brought up in the context of product shortages, but proper inventory management is actually very important. Companies want to keep as little inventory as possible to minimize the risk that it won't be sold, but if a company produces too few units, it gives up sales. As a result, computer companies want to try for a fairly low inventory-on-hand ratio, which Apple has certainly done. It turns out the company kept an average of just five days' worth of inventory on hand for its products during the holiday season." 1
-Justin Berka,2 An Analyst, 2009.
On the expected growth rate of Apple, Forrester5 Research Inc., forecast, "Apple Inc. is expected to achieve sales growth of above 50.0% in the next two years aided by higher demand for mobile applications and devices such as iPad and iPhone that run them." 6
Apple Inc. was established by Steve Jobs (Jobs), Steve Wozniak, and Ronald Wayne under the laws of the State of California on January 3, 1977. The company designed, manufactured, and marketed mobile communication, media devices, and personal computers. It also sold limited products of related software, services, peripherals, networking solutions, and third-party digital content and applications. Apple, known globally for its unique products, also designed and developed its own operating systems, hardware, and application software. Though some of its products became a huge hit, it also had its fair share of failures.
1] Justin Berka, "Analyst Says Apple Very Efficient at Managing Inventory," www. arstechnica.com, March 6, 2009.
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