Harley-Davidson's Just-in-Time (JIT) Journey
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Benefits Out of JIT
Harley-Davidson successfully adopted Japanese manufacturing principles which many considered were impossible for US manufacturers to achieve because of cultural and political reasons. After implementing these Japanese techniques, Harley-Davidson succeeded in manufacturing high quality motorcycles at lower cost.It witnessed the success of JIT in the late 1980s. Harley-Davidson achieved inventory turnover from 5 to 20, reduced the inventory by...
The Road Ahead
However, in 2007, Harley-Davidson again came under pressure due to recession. While the company was still the market leader, it failed to reach its projected sales of 400,000 bikes in 2007. The company's sales had peaked at 349,000 in 2006. In 2008, Harley-Davidson sold 313,769 bikes worldwide, a decline of 7.1% compared to 2007. Harley Davidson's financial performance too witnessed a decline...
Exhibit I: Adopted from the Annual Report of Harley-Davidson (2009)
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