The Firestone Tire Controversy
Business Ethics Case Studies
Firestone insisted that the tires are safe and Ford is replacing them to divert attention away from safety problems with its Explorer. From the case students are expected to understand the ethical dimensions of the controversy. Both Ford and Firestone were aware of the problem in Firestone tires but did not take any action until the National Highway Traffic Safety Administration (NHTSA) intervened.
» Was it ethical on the part of Ford and Firestone to cover the problems in
the Firestone tires?
The Firestone Tire Controversy, US automobile giant, Japanese tire, Tire, manufacturer, Bridgestone, 2001, 174 people, accidents, crashes, Ford Explorer Sport Utility Vehicle, Firestone tires, 13 mn
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