Retail Management


ICMR India ICMR India ICMR India ICMR India RSS Feed



Img: 1

Details


Textbook:
Pages : 487; Paperback;
210 X 275 mm approx.


Pricing


Textbook Price: Rs. 900;
Available only in INDIA

Detail Table of Contents

Click below to view
HTML             PDF

Buy Now


Please allow 5 to 10 days for delivery.


Marketing Communications Textbook | Workbook

Detail Table of Contents

Click below to view
HTML            PDF



<< Chapter 4

Financial Strategy : Chapter 5

SUMMARY: In this chapter we understood the elements of a financial strategy. We examined two important financial documents: the income statement, and the balance sheet. We saw how they are important for retailers in evaluating financial performance. Later, we analyzed the strategic profit model and examined its components. The strategic profit model uses return on net worth as key performance measure for evaluating financial performance. Through an example we saw how using the SPM can improve the financial performance of a retailer. We then discussed the way in which financial objectives are set. The setting of financial objectives requires a combination of top-down and bottom-up planning approaches. Finally we took a look at the various measures used by retailers for measuring performance.


Related Case Books:-

Case studies in Retail Management Volume-II| Case Study VolumesCase studies in Retail Management Volume-II

20 Case Studies
335 pages, Paperback,
Available only in INDIA

Case Studies in Business Ethics Case Volume| Case Study Volumes

Related Textbook:-

Marketing Management TextbookMarketing Management Textbook

500 pages, Paperback;
210 X 275 mm approx,
Price: Rs. 900;
Available only in INDIA

Case Studies in Business Ethics & Corporate Governance Case Volume| Case Study Volumes