Productivity: A Competitive Tool

Conclusion

Most productive companies focus on the customers to retain them and further to be productive. It's true that they don't do different things rather they do things differently. They have in them the ability and the guts to think of how they can change the traditional ways of doing things. All productive firms mentioned here have achieved the top slots not merely by fluke but by their strong willpower, hard work, dedication, taking calculated risks and making things happen rather than waiting for things to happen. Jason list's some points which every company that wishes to achieve its full economic potential must do. The list includes:

• Have a `cause' that unites everyone in the company in pursuit of a common objective.

• Make certain that everyone within the organization-from the CEO down to the last employee-is constantly interfacing with customers.

• Strive relentlessly to eliminate wasted effort, work and process.

Brilliant companies offer solutions to their customers; they don't sell stuff. Becoming productive is a difficult task and difficult still is sustaining the position. But in this overcrowded business world the only option left for firms is to become as productive as they can.

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