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THE OUTSOURCING WAR:
LET ECONOMICS TRIUMPH OVER POLITICS
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There is a definite cost advantage in off-shoring work to
India. These advantages are a result of lower wages in the developing countries
along with the development of telecommunications in these countries. A report
published by HSBC, which has off-shored more than 4,000 jobs to India, says that
the telephone costs from India to America and Britain has decreased by almost
80%, since January 2001. The wage difference between these countries is also a
factor that forces the companies to outsource their business processes to India.
A study done by NASSCOM, says that the average salary of an IT professional in
UK is $96,000, in US it is $75,000, whereas in India it is just $26,000. The
wage difference between the low end call center jobs of both the countries is
also very wide. An average call center employee in UK earns $20,000 on the
average. Whereas, a call center professional in India barely manages to earn one
tenth of the earnings of their British counterparts.
Offshoring allows companies to work round the clock. It gives ample time to the
companies to think about their IT problems. Recently, American Express paid
$5,000 to a group of software programmers in India, to develop a package for
them. The same would have cost them several million dollars in US.
The benefits of outsourcing go much beyond the cost advantage. An article in
Mckinsey quarterly suggests that the companies need to look beyond cost savings.
The article says that "Companies are merely replicating what they do at home,
where labor is expensive and capital is relatively cheap, in countries in which
the reverse is true."
Alan Greenspan, US Federal Reserve Chairman, is a staunch supporter of
outsourcing. He is of the opinion that any move to curb outsourcing of work to
countries like India and China, might give just a temporary relief. Reacting to
the proposed legislations in the US banning outsourcing, Greenspan said, "A new
round of protectionist steps is being proposed against outsourcing. These
alleged cures will make matters worse". Greenspan feels that any effort to
protect US jobs through legislation would backfire.
Not all companies have taken full advantage of outsourcing. According to Harris
Miller, president of the Information Technology Association of America (ITAA), a
lobby group, so far only 3-4 % of all American companies outsource their
processes. The remaining still rests with American firms. A report published by
Forrester, in December 2003, says that 60% of the Fortune 1000 companies have a
negligible or near nil presence in off-shoring. Report also suggests that 40% of
the work of these companies could be outsourced. Thus, the potential for growth
in outsourcing is still immense.
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2005, ICMR Case Studies and Management Resources. All rights reserved. No part of this publication may be
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