Google's Problems in China
Business Environment Case Studies
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
The case discusses the circumstances under which Google was forced to self censor its content and decided to launch its new site. The case illustrates the role of Chinese government and the regulations in the Internet market which had an adverse effect on Google's operations in China.
» Examine the problems faced by Google in China
Google, Internet Market in China, Forbidden Searches in China, Baidu, Legal Environment, Business Environment, Government Regulations, Tiananmen Square, Censoring Content, Search Engine, Google.cn, AdSense, AdWords, Services of Google, ISPs Filtering Methods
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