Standard Chartered's Acquisition of American Express Bank (B)

            
 
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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



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Case Details:

Price:

Case Code : BSTR350 For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges

Themes

Mergers / Acquisitions
Case Length : 12 Pages
Period : 2007-2009
Pub Date : 2009
Teaching Note : Not Available
Organization : Standard Chartered Bank / American Express Bank
Industry : Banking / Financial Services
Countries : UK, USA

Abstract:

Standard Chartered Private Bank (SCPB), a subsidiary of the UK based Standard Chartered Bank, started operations in June 2007. In September 2007, SCPB announced that it would acquire American Express Bank (AEB), American Express Company's private banking subsidiary. With the acquisition of AEB, SCPB gained immediate access into 19 new geographies. AEB added 10,000 clients and US$ 22.5 billion of assets under management. Standard Chartered Bank had most of its presence in Asian countries where as AEB had presence in developed markets like the US and the UK. Standard Chartered had a strong brand image among its customers and SCPB could leverage that to garner market share in the private banking industry. However, the merged entity faced competition from banks like the UBS and Citibank which had significant presence in the private banking industry.

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The global economic slowdown also posed significant challenge for SCPB to grow and emerge as one of the leading private banks in the world.

Issues:

Study the state of global private banking industry.
Examine the opportunities and challenges for SCPB post acquisition of AEB.
Evaluate the financial performance of SCPB after its integration with AEB.
Analyze the open architecture business model in the private banking industry.

Contents:

  Page No.
Introduction 1
The Global Private Banking Industry 2
Standard Chartered Private Bank 4
Financial Performance of Combined Entity 6
Looking Ahead 6
Exhibits 8

Keywords:

Standard Chartered Bank, American Express Bank, American Express Company, Private Banking, Acquisition, Dollar Clearing Business, Acquisition Deal Synergies, Regulatory Issues, Hsinchu International Bank, Consumer Banking, Investment Management, Commercial Banking, Integration Issues, Asset Management, Wealth Management, Organization Structure, Cash Management, Integration Expenditure

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