Award Winning Case - First prize in the Entrepreneurship category in the EFMD Case Writing Competition, 2007

Mark Constantine: The Willy Wonka of the Beauty Industry

Case Code: LDEN046
Case Length: 24 Pages
Period: 2002-2006
Pub Date: 2007
Teaching Note: Available
Price: Rs.500
Organization : Lush Fresh Handmade Cosmetics
Industry :Beauty Care, Cosmetics
Countries : UK, Europe, USA
Themes: Leadership, Entrepreneurship
Mark Constantine: The Willy Wonka of the Beauty Industry
Abstract Case Intro 1 Case Intro 2 Excerpts

The Early Years

Mark Constantine was born in Sutton, Surrey, UK, in July 1952 (Refer to Exhibit I for a photograph of Mark Constantine). He was raised by his mother and his grandmother as his father had left home when he was two years old. Not having a father had an indelible imprint on young Constantine. Constantine said that during his early years, he did not have any "guiding light" to tell him whether what he was doing was right or wrong...

Buy this case study (Please select any one of the payment options)

Price: Rs.500
Price: Rs.500
PayPal (11 USD)

Custom Search