About ICMR

About ICMR

IBS Center for Management Research (ICMR) is a premier case development center developing high-quality teaching cases in Management. ICMR is a center of excellence at IBS Hyderabad, a constituent of IFHE (deemed-to-be-university). IBS Hyderabad, which has consistently ranked among the leading B-Schools in India, has adopted the case study method wholeheartedly and is the only one in India to offer a unique 100% case-based MBA.

At ICMR, a dedicated and dynamic team works towards fulfilling the institution’s mission of developing high quality case studies. The case studies are usually written by a team comprising Faculty members and Research Associates. It not only ensures that IBS Hyderabad has a regular supply of case studies, but also caters to the increasing demand for quality case studies from other B-schools in India and abroad. Our cases have found extensive usage around the world. More than 200,000 individual copies of our case studies have been purchased by leading B-schools and universities around the world and over 10 million copies of our cases have been printed in international and Indian textbooks and casebooks. Our cases consistently win awards in several global case writing competitions.

Faculty Profiles

About ICMR

  • Sanjib Dutta

    Associate Dean

    Sanjib is a mentor to many case writers across the country and is passionate about the case method of teaching and research. He has served on the jury in multiple case competitions in India and abroad.

  • Indu Perepu

    Sr. Faculty Member

    Indu is a Sr. Faculty Member at the Case Research Center, IBS Hyderabad. She has been associated with ICFAI for over 15 years. She has authored and co-authored more than 400 Case Studies.

  • Jitesh Nair

    Sr. Faculty Member

    Jitesh is currently associated with IBS-CRC as a Sr. Faculty Member. With a graduate degree in Biotechnology and a post graduate management degree, he has worked in the industry and academia.

  • Syeda Maseeha Qumer

    Adjunct Research Faculty

    Maseeha is an internationally recognized management case writer with 13 years of experience. She is currently Adjunct Research Faculty at CRC. She started her career in case writing in ICFAI in 2008.

  • V. Namratha Prasad

    Faculty Member

    Namratha has 15+ years of experience in the areas of research and content development. Namratha has worked for 10.5+ years at the Case Research Center (CRC), IBS Hyderabad.

  • Manish Agarwal

    Sr. Faculty Associate

    Manish has more than 20 years of experience in the industry and academics. Manish has honed his skills in teaching, training, research, and content development.

  • Koti Vinod Babu

    Sr. Faculty Associate

    Vinod is an accomplished case study writer, credited with the authorship of over 100 case studies. He is qualified in National Eligilibility Test (NET) in Management discipline and pursuing PhD in Marketing Management.

  • Anil Anirudhan

    Sr. Faculty Associate

    Anil has over 21 years of experience and that includes 15 years in the industry in various sectors such as financial services, logistics, health care, education and 6 years in the academic field in the areas of case study development.

  • Munmun Samantarai

    Faculty Associate

    Munmun has more than a decade of experience in management education and research. She is MBA (HR and Marketing) from ICFAI University- Dehradun, UGC-NET qualified and holds PhD degree in Business Administration from Utkal University, Odisha.

For more details, please write a mail to casehelpdesk@ibsindia.org

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