Won the award for the 'Inclusive Business Model' category at the highly prestigious EFMD Case Writing Competition, organized by European Foundation for Management Development. The case was adjudged the 'Best of the Best' along with Said Business School (University of Oxford)
This case won the third prize in the oikos Global Case Writing Competition 2010 (Social Entrepreneurship Track), organized by the oikos Foundation for Economy and Ecology, University of St. Gallen, Switzerland

WaterHealth International: Providing Safe Drinking Water to the Bottom of the Pyramid Consumers

Case Code: LDEN069
Case Length: 26 Pages
Period: 1992-2009
Pub Date: 2010
Teaching Note: Available
Price: Rs.500
Organization : WaterHealth International Inc.
Industry :Safe Water
Countries : India, Africa, Global
Themes: Social Entrepreneurship, Corporate Social Responsibility
WaterHealth International: Providing Safe Drinking Water to the Bottom of the Pyramid Consumers
Abstract Case Intro 1 Case Intro 2 Excerpts

Gadgil's Initial Efforts

An outbreak of cholera in West Bengal, India, in 1992 provided the impetus for the development of the UVW technology. Distressed by the loss of human life caused by the epidemic, Ashok Gadgil (Gadgil), an Indian-born senior physicist at the Lawrence Berkeley National Laboratory of the University of California, began to think about ways in which the issue of water-borne diseases could be addressed.

In 1993, he started working evenings and weekends and began his research with a mechanical engineering student and researcher in the Life Sciences Division of Berkeley Lab, Derek Yegian, to devise a system that would disinfect water using UV light. In his initial years, he did not have any funding for his project...

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