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FDI in Retailing: Long Overdue
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However, in India, the government is still apprehensive
about allowing FDI in the retail sector. It is high time that the government
allows FDI in this sector. The average Indian deserves consumption of good
quality products at prices he can afford. In a developing country like India, a
major chunk of a consumer's expenditure is on retail products. This expenditure
is only likely to increase in the near future.
Retailing in India, in spite of industry majors entering, is still at its
nascent stage. According to India's Ministry of Commerce and Industry, only 2%
of the retail sector is organized, leaving a huge margin for other players to
enter the market. Moreover, the volume of retail turnover in the country is
estimated at Rs. 4 lakh crore, which is about 10% of our Gross Domestic Product
(GDP). The retail industry is the second largest sector after agriculture in
terms of turnover and employment. The growth rate of the retail sector is
estimated at about 5% per annum. It is also interesting to note that retailing
in India by 2010 will be a $300 bn industry, provided our economy continues to
register a growth of 6% of the GDP annually.
Such overwhelming statistics is forcing the government to take firm and positive
steps towards allowing FDI in the retail sector. The government is gradually
preparing the base for allowing FDI in this sector. It recently allowed 100% FDI
in the real estate sector. The opening up of the real estate sector for FDI will
greatly help the organized retailing industry in developing world-class
infrastructure. Providing concessions on import of capital goods for certain
retailers and implementation of Value Added Tax (VAT) are certain other steps
towards this direction.
However, certain political parties like the Left are strongly opposing any such
moves. One of their main contentions is that it will destroy employment
opportunities in this sector. But the fact is, allowing FDI in this sector
offers a host of benefits. Primarily, it enhances the standard of living of the
people by providing high quality products at cheaper rates. It will also
increase employment opportunities in the entire value chain of organized
retailing, right from procuring materials to packing and selling them.
On the other hand, the application of information technology in the retail
sector has been on the rise over the past few years, across the world. It has
significantly improved the effectiveness of various activities like operating
the stores, merchandise management, inventory management, sales forecasting,
etc. Technological advancements have also prompted retailers to focus on
television shopping and online shopping. All these developments create a host of
employment opportunities. The unorganized sector in retailing does not provide
advanced and technological facilities as provided by the organized sector. The
change in customer preferences helps organized retailers provide a wide variety
of products with state-of-the-art display and stocking capabilities. The
retailers in the organized sector set up stores on a large scale with different
kinds of products. This allows them to bargain with their suppliers, thus,
giving them the advantage of lower costs and supply chain efficiencies. These
advantages combined with a highly trained staff increase productivity and lead
to competitive pricing of the products.
The McKinsey report that India is poised to witness an explosive growth
in the organized retail sector has inspired many national and international
companies to enter this sector in a big way. Apart from the existing industry
giants such as the TATA, RPG, ITC, etc., new players like Reliance Industries
are planning to enter this segment in a big way by establishing shopping malls,
in India's major cities and pumping insignificant investment. Many of the
international retailers are waiting at the country's doorstep to enter the
market. Recently, global retail giant Wal-Mart International's CEO and
President, John B Menzer, met the Prime Minister, Manmohan Singh, to discuss the
opening up of the retail sector. Wal-Mart is planning to invest substantially
once this sector opens up.
Concerns about the future of the existing retailers in the country, especially
those in the unorganized sector are largely unwarranted. The small-time
retailers will still have their business as their target market is completely
different from the targeted consumers (probable) of global retail giants like
Wal-Mart (if it enters India). The small-time retailers act as next door stores
that help in purchasing items of daily usage. However, this is not the case with
large organized retailers and, therefore, the local Kirana stores will anyway
have their business. A case in point is, China, which has allowed 49% FDI
straight away in the retail sector and improved its stand in international
trade. As regards the future of unorganized retailing in China, according to a
study, allowing FDI did not displace the conventional local retailers but on the
contrary, these traditional outlets in China have increased significantly from
around 19 lakhs in 1996 to almost 26 lakhs in 2001.
The government should, therefore, go ahead and allow FDI in the retail sector.
In fact, it should take a cue from China in this regard. Planning to withhold
the decision until the December WTO meeting in Hong Kong, so that the government
can use this as a bargaining tool for service sector negotiations, is a good
move. Whatever the outcome, the government should allow FDI in retailing, if not
today at least tomorrow.
2005, ICMR Case Studies and Management Resources. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted
in any form or by any means - electronic or mechanical, without permission.
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