Finalist in the Dark Side Case Writing Competition, organized by Critical Management Studies Interest Group of the Academy of Management (AOM), USA

Labor Unrest at Maruti Suzuki India Limited

Labor Unrest at Maruti Suzuki India Limited
Case Code: HROB160
Case Length: 17 Pages
Period: 2011-2012
Pub Date: 2013
Teaching Note: Available
Price: Rs.500
Organization: Maruti Suzuki India Limited
Industry: Automotive
Countries: India
Themes: Industrial Relations, Collective Bargaining, Ethics
Labor Unrest at Maruti Suzuki India Limited
Abstract Case Intro 1 Case Intro 2 Excerpts

Background Note

MSIL was a subsidiary of Suzuki Motor Corporation (SMC) of Japan. In 1981, the Japanese company formed a joint venture with the Government of India known as Maruti Udyog Limited (MUL). Its first product in India was the small car, Maruti 800, launched in December 1983. Maruti 800 was the largest selling car in India till 2004. In 2002, MUL was privatized and the majority stake in the company was vested with SMC. MUL went in for a public issue in June 2003 at an offer price of Rs. 122-Rs.125 per share. The issue was oversubscribed 10 times. In 2007, the Indian government disposed of its entire stake in MUL and the latter was renamed MSIL. MSIL was India's largest passenger car manufacturer with a market share of 48.74 percent as of March 31, 2011.

Over the years, the company introduced several cars such as the Zen, the Alto, the Swift, etc. As of August 2012, two out of every five cars sold in India were MSIL's. MSIL had two production facilities, one at Gurgaon and the other at Manesar, south of Delhi, with a combined manufacturing capacity of 1.5 million cars per year as of December 31, 2012. As of August 2012, MSIL accounted for a minimum of three-tenth of SMC's pretax profit and 46% of its total output outside Japan.

The importance of the Indian operations to SMC's total operations could be gauged from the fact that for the year ended March 31, 2012, SMC manufactured 1.02 million vehicles in Japan as against 1.13 million in India. MSIL contributed 28 percent of the net profit of its Japanese parent Suzuki Motors for the year ended March 31, 2012.

As of July 2012, MSIL's Gurgaon and Manesar plants, put together, had on their rolls 4,200 permanent workers. They also employed 4,500 temporary workers, out of which 3,500 workers were supplied by four labor contractors. A monthly income of Rs.100 million accrued to these four contractors for the temporary workforce arranged by them.

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