Bonnier Group: Sweden's Leading Family Owned Business

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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Case Details:


Case Code : BSTR238

For delivery in electronic format: Rs. 400;
For delivery through courier (within India): Rs. 400 + Shipping & Handling Charges extra


Family-Owned Business | Corporate Governance
Case Length : 18 Pages
Period ; 1990-2006
Organization : Bonnier AB
Pub Date : 2006
Teaching Note : Not Available
Countries : Sweden
Industry : Media, Entertainment, and Gaming


The case discusses some of the unique governance and control practices of Sweden based Bonnier Group. The Group was founded over two centuries ago and has been recognized globally as a well-managed family-owned business. Dynamic leaders in each generation, strong culture and values helped the family stay together while maintaining their control over the Group's businesses.

As the Bonnier family moved into the sixth generation, the Group had adopted a more professional and transparent approach to governance. The case examines the growth of Bonnier Group over the decades and highlights the best practices in managing a family-owned business.


Study the best practices in managing a family-owned business
Evaluate the importance of culture, values and leadership in managing a family owned business successfully
Examine the importance of good governance and control in bringing transparency to the operations of family owned business


  Page No.
The Recognition 1
Background Note 2
The Sixth Generation 3
The Governance Practices 6
The Road Ahead 8
Exhibits 10

Key Words:

Bonnier Group, Family-Owned Business, Governance Structure, Control System, Culture, Values, Transparency, Family Business as a Heirloom, Bonnier Family Foundation, Ownership Philosophy, Professional Management, Bonnier Group Family Tree, Organization Structure, Family-Owned Businesses in Europe.

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