The SBI Card IPO
| Case Code: FINC180 Case Length: 13 Pages Period: 2020-2021 Pub Date: 2021 Teaching Note: Available |
Price: Rs.300 Organization: SBI Cards and Payment Services Limited Industry: Credit Card Countries: India Themes: IPO , Going Public |
Abstract Case Intro 1 Case Intro 2 Excerpts
A Note on the Indian Credit Card Industry
The Indian credit card industry grew from Rs. 1.6 trillion in FY15 to Rs. 6 trillion in FY19. The industry had a total of 74 credit card issuers in India. The number of credit cards issued increased from 21 million in FY15 to 47 million in FY19. The annual spend per card increased from Rs. 96,000 in FY15 to Rs. 144,000 in FY19 thanks to the increased use of credit cards for various purposes such as shopping, traveling, bill payments, medical-related expenses, and dining in restaurants. The total number of credit card transactions increased from 619 million in FY15 to 1.77 billion in FY19..
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