Airbnb- A Disruptive Innovator

Case Code: ITSY089
Case Length: 21 Pages
Period: 2008-2015
Pub Date: 2016
Teaching Note: Available
Price: Rs.400
Organization: Airbnb
Industry: Travel
Countries: US, Global
Themes: innovation, Sharing Economy, Startup
Global Economic Impact of Coronavirus – Assessment and Mitigation (B)
Abstract Case Intro 1 Case Intro 2 Excerpts

An innovative startup

In October 2007, during the annual Industrial Design Society of America conference, all the hotels in San Francisco were fully booked and the conference attendees were finding it difficult to find accommodation. Brian Chesky (Chesky), and Joe Gebbia (Gebbia) San Francisco-based designers decided to take advantage of the situation and generate a little cash for themselves by turning their apartment into a bed and breakfast lodge . They rented out their extra space to three strangers who were attending the conference during the weekend. To their delight, they made more than US$1,000..

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