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Business Case Studies
 
 
Case Title   Case Code Buy Case Teaching Note
The Burj Dubai Project: A Symbol of Economic Strength or a Monument to Hubris? Details

PROM007

Toyota Motor Company: Losing its Quality Edge? Details

OPER095

Supply Chain Restructuring at Sainsbury’ Supermarkets Limited Details

OPER094

Sakhalin-1 Project: Delivering Excellence in Project Execution Details

OPER093

Supply Chain Management at Airbus - Implementing RFID Technology Details

OPER092

Sony Corporation - Future Tense? (French) Details

OFHROB130

Toyota: The Once-in-a-Century Challenge (French) Details

OFBSTR362

GlaxoSmithKline`s New Sales Force Compensation System in the US Details

MKTG258

Avant Garden: Exploring Possibilities for Improving Revenue Management Details

MKTG257

Crisis Management at Toyota Details

MKTG256

AMD s Consumer and Channel Marketing Initiatives Details

MKTG255

Developing a Personal Selling Strategy Details

MKTG254

The Disgruntled Customer Details

MKTG253

Design Thinking and Innovation at IDEO Details

MKTG252

Social Marketing: Times of India's 'Teach India' Campaign Details

MKTG251

Customer Service at L.L.Bean Details

MKTG250

Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia Details

MKTG249

Burger King's 'Whopper Virgins' Viral Marketing Campaign Details

MKTG248

Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers Details

MKTG247

Unilever's Packaging Practices - Innovations and Insights Details

MKTG246

Droid: Challenger to the iPhone? Details

MKTG245

Volkswagen's Marketing Strategy in India Details

MKTG244

Amazon.com: Customer Service Champion Details

MKTG243

Tourism Kamloops Details

MKTG242

Canadian Club: Repositioning a Dormant Brand Details

MKTG241

Selling Insurance Products in India: The Commission versus Fee Debate Details

MKTG240

Elephant Pumps: Pump Aid s Business Solution to a Social Problem Details

LDEN072

Leadership Training and Development at P&G Details

LDEN071

Steve Ells - Promoting 'Food with Integrity' Details

LDEN070

WaterHealth International: Providing Safe Drinking Water to the Bottom of the Pyramid Consumers Details

LDEN069

KickStart: A Business Model to Tackle Poverty Details

LDEN068

Fabio Rosa - Bridging the Electricity Divide in Brazil Details

LDEN067

Open Source Innovation at Mozilla Corporation Details

ITSY064

SAS Inc.: Working the Good Life Details

HROB134

Orient Marketing Pvt. Ltd: A Case Study in Business Communication Details

HROB133

Cisco's Organizational Structure and its Collaborative Approach to Decision Making Details

HROB132

Employer Branding Initiatives of the US Army Details

HROB131

The Fall of IndyMac Bancorp Inc. Details

FINC064

Fiat and Chrysler Strategic Alliance: Can a European and an American Automaker Dance Together? Details

BSTR381

Roundabout Outdoor and PlayPumps International: A Hybrid Business Model to Tackle the Water Scarcity Problem Details

BSTR380

Crompton Greaves: Debt-laden Loss-making Company to a Successful Global Company Details

BSTR379

Business Model Innovation by Better Place: A Green Ecosystem for the Mass Adoption of Electric Cars Details

BSTR378

Chery Auto’s Success Story Details

BSTR377

CEMEX's Acquisition Strategy - The Acquisition of Rinker Group Details

BSTR376

Mr. Clean Car Wash: Procter & Gamble's Foray into Services Details

BSTR375

Google's Problems in China (B) Details

BSTR374

Cisco's Strategy in Recessionary Times Details

BSTR373

PVR's Aborted Acquisition of DLF's DT Cinemas Details

BSTR372

REVA's Transformation: From Neighborhood Electric Vehicles to Next Generation Electric Cars for the Global Market Details

BSTR371

Ford India in 2009 (A): Need for a Strategy Change? Details

BSTR370

Brilliance Auto: A Chinese Automaker with Global Ambitions Details

BSTR369

Problems at China Airlines Details

BSTR368

Reorganizing Dell Inc. Details

BSTR367

McDonald's Russia: A Jewel in the McDonald's Emerging Market Operations? Details

BSTR366

Turnaround of Schering-Plough Corporation Details

BSTR365

Comcast-NBC Universal Joint Venture Deal Details

BSTR364

Carrefour's Misadventure in Russia Details

BSTR363

Toyota: The Once-in-a-Century Challenge Details

BSTR362

BP s Continuing Safety Problems: The Gulf of Mexico Crisis Details

BECG116

Bhopal Gas Tragedy: Revisited after Twenty-five Years Details

BECG115

Environmental Sustainability Initiatives at Ford Motor Company Details

BECG114

The Coca-Cola - Honest Tea Deal: Promoting Sustainability or Corporate Greenwashing? Details

BECG113

Apple's Mystique: The Dark Side Details

BECG112

Nike 'Considered' - An Environmental Sustainability Initiative Details

BECG111

Think Global AS: In Search of the Triple Bottomline Details

BECG110

Gramin Suvidha Kendra': MCX's Corporate Social Opportunity Approach to Inclusive Growth Details

BECG109

Citigroup's Sale of Phibro: Ending the US$ 100 Million Pay Controversy Details

BECG108

 


 

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