Sustainable Packaging Practices at Lush Fresh Handmade Cosmetics
ICMR HOME | Case Studies Collection
For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges
» » Business Ethics Case Studies
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
“Packaging is rubbish and for too long we have had to suffer excessive amounts of it. Now that the true financial and environmental costs are becoming obvious, customers are challenging manufacturers and retails to cut the wrap. Companies like ours need to think outside the box and present customers with innovations that allow them to buy truly naked products.”1
- Mark Constantine, Managing Director and Co-founder, Lush Fresh Handmade Cosmetics, in 2007.
“It isn't like The Body Shop, where products are packaged like normal cosmetics. It looks very natural and it seems to link health and wellness in too. The brand is very open and appears to be saying that it has nothing to hide.”2 , 3
- Diana Dodson, Cosmetics and Toiletries Industry Watch Analyst, Euromonitor4, in 2006.
The company had already set an example on the packaging front with almost 65 percent of its products coming without any packaging.5
1] Matt Jackson, “Here's the Latest Nudes on Global
Warming...,” www.thisisswindon.co.uk, July 12, 2007.
Case Studies Links:-
Short Case Studies,
Simplified Case Studies.
Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.
Business Reports Link:- Business Reports.
Books:- Textbooks, Work Books, Case Study Volumes.
|Business Environment||Business Ethics||Business Reports||Business Strategy|
|Corporate Governance||Economics||Enterprise Risk Management||Finance|
|HRM||Innovation||Insurance||IT and Systems|
|Leadership and Entrepreneurship||Marketing||Miscellaneous||Operations|
|Project Management||Short Case Studies||Cases in other Languages||Free Case Studies|