Report Details:
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Price: |
| Report Code |
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BREP006 |
For delivery in electronic format: Rs. 700 ;
For delivery through courier (within India): Rs. 700 + Rs. 25 for Shipping & Handling Charges
ThemesBusiness Reports |
| Report Length |
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22 Pages |
| Period |
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- |
| Organization |
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Varied |
| Pub Date |
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2004 |
| Teaching Note |
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Not Available |
| Countries
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India |
| Industry |
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Agriculture
and Dairy Farming |
Executive Summary
This report discusses the evolution of a few innovative processes that have
centered on agricultural and allied activities in rural India.
It discusses at length the evolution and structure of the Amul pattern of
cooperative farming, ITC e-Choupal and Parry IndiaAgriline - three important
innovations that have brought the rural economy closer to its target markets,
also releasing its capacity for overall development.
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Issues
» Understand the role that structured
organizations can play in filling gaps left by the existing
institutions through effective distribution management.
» Understand and examine the dynamics of the traditional rural
economy and the factors that made it inefficient and
exploitative.
» Appreciate the importance of transparency and systematic
knowledge sharing for sectoral growth.
» Discuss in detail the advantages of cooperative societies and
how they could enable micro-enterprises to realize their
potential.
» Understand and evaluate how the internet and IT add value to
any business process, thereby increasing profitability.
» Discuss the role of intermediaries in the various channel flow
process in agriculture and dairy farming and the strategies that
could be adopted to optimize their productivity.
» Investigate and analyze the future of innovative channel
structures and their contribution to the changing pattern of
market economics.
Keywords
AMUL, Cooperative Movement, ITC e-Choupal, Parry IndiaAgriline, Gujarat Cooperative Milk Marketing Federation (GCMMF), Cooperative Framing, E-Commerce in Rural India, NDDB, ‘Operation Flood', ‘Plantersnet', ‘Aquachoupal', EID Parry, Microcredit, n-Logue Technologies, corDECT Wireless Access Technology
Innovations in Rural India
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