Spring Airlines: China's Low-cost Airline
ICMR HOME | Case Studies Collection
» Operations Case Studies
» Operations Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Case Studies by Area
» Case Studies by Industry
» Case Studies by Company
"Spring's business model is hard to duplicate among other carriers, but it proves highly successful." 1
- Huang Jinxiang, analyst, Guosen Securities2, in April 2009.
"All the experts and insiders say a budget airline won't succeed in China. But if Western companies can manage it, why can't the Chinese?"3
- Wang Zhenghua (Wang), Founder, Chairman, and CEO, Spring Airlines Ltd., in February 2006.
1] Wang Yin, "Price Cuts Keep Spring in the Black," www.mp3-mp4-ipod.cn, April 24, 2009.
Case Studies Links:-
Short Case Studies,
Simplified Case Studies.
Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.
Business Reports Link:- Business Reports.
Books:- Text Books, Work Books, Case Study Volumes.
|Business Environment||Business Ethics||Business Reports||Business Strategy|
|Corporate Governance||Economics||Enterprise Risk Management||Finance|
|HRM||Innovation||Insurance||IT and Systems|
|Leadership and Entrepreneurship||Marketing||Miscellaneous||Operations|
|Project Management||Short Case Studies||Cases in other Languages||Free Case Studies|