Abstract

The case covers in detail the various initiatives taken by Reebok over the years to prevent human rights violations in its footwear manufacturing operations. The case also covers the various human rights violations that were reported to have occurred in the footwear manufacturing facilities of Reebok in China. Reebok’s efforts to address human rights and industrial relations issues in Chinese factories are also examined.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• Efforts by MNCs to take care of human rights issues.

Keywords

Reebok, human rights, footwear, manufacturing, operations, China address industrial relations, case study, Business Case, Business Case Study