Abstract

Rolls Royce, a leading player in the global civil aero engine market, was also a leader in the defence, marine and energy markets. Rolls Royce faced several risks. These included product development risks, marketing risks, foreign exchange risk, interest rate risk, commodity risk and credit risk. The case outlines the risks, and the mechanisms Rolls Royce employs to deal with these risks.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• 0

Keywords

Enterprise risk management at Rolls Royce, Henry Royce, Charles Rolls, Aero engine, Product development risk at Rolls Royce, Marketing risk at Rolls Royce, Financial risk at Rolls Royce, Interest rate risk, Commodity risk, Credit risk, Strategy, General management, Ford Motors, Boeing