The case was selected for AIMS Best Case Award Presentation at the 31st AIMS Annual Management Education Convention 2019

Jet Airways: Can it Fly Again?

Jet Airways: Can it Fly Again?
Case Code: BSTR606
Case Length: 25 Pages
Period: 1992-2019
Pub Date: 2020
Teaching Note: Available
Price: Rs.500
Organization: Jet Airways
Industry: Aviation
Countries: India
Themes: Aviation Business in India, Indian aviation industry
Jet Airways: Can it Fly Again?
Abstract Case Intro 1 Case Intro 2 Excerpts


"At airports, goodbyes are exchanged at departure terminals, and welcomes are reserved for arrivals. A little after Wednesday midnight, though, that order was shuffled at the arrival area of Mumbai airport's Terminal 2. After a Jetlite flight from Amritsar landed, about two dozen Jet Airways employees and contract workers bade goodbye to the twenty-five-year-old airline, not knowing whether they will ever meet again," wrote Manju V, Senior Assistant Editor at the Times of India, on April 19, 2019. Jet Airways, India’s oldest private airline, temporarily suspended all flights from the night of April 16, 2019, as the company ran out of cash and banks refused to give it more money. Jet Airways became the second major airline in India to shut down operations, even temporarily, during 2010-2020 after Kingfisher in 2012...

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