PepsiCo Acquires Siete Foods

Case Code: BSTR698 Case Length: 6 Pages Period: 2014-2024 Pub Date: 2025 Teaching Note: Available

Price: Rs.200 Organization : PepsiCo, Inc. Industry : Food & Beverage Countries : United States Themes: Strategic Alliances, Diversification Strategy

Abstract Case Intro 1 Case Intro 2 Excerpts

Introduction

On January 17, 2025, global food, snack, and beverage major, PepsiCo, Inc. (PepsiCo) announced that the company had completed the acquisition of Garza Food Ventures LLC, dba Siete Foods (Siete Foods), a Mexican-American food brand, for US$ 1.2 billion. Siete Foods was the latest in a series of acquisitions the company had made to expand its portfolio of nutritious foods across the world. Steven Williams (Williams), Chief Executive Officer, PepsiCo North America, commented, “We’re committed to transforming our portfolio to include more positive choices that meet consumer demand for convenient and delicious products. We love the Siete brand for the same reason so many loyal consumers do and are dedicated to preserving its special attributes while making the brand more widely available and accessible on a broader scale..

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