Snowflake IPO: A Rebound for the US Stock Market

Snowflake IPO: A Rebound for the US Stock Market
Case Code: FINC171
Case Length: 13 Pages
Period: 2019-2020
Pub Date: 2021
Teaching Note: Available
Price: Rs.400
Organization: Snowflake Inc.
Industry: Technology & Communications
Countries: United States
Themes: Corporate Finance, Strategic Planning
Snowflake IPO: A Rebound for the US Stock Market
Abstract Case Intro 1 Case Intro 2 Excerpts


It was in mid-July 2020 that the devastating effects of the COVID-19 virus were being felt across the world and in India, affecting a large number of people. Almost every state and union territory in India was affected by the spread of virus, with hundreds of deaths being reported every day. In such a situation, one territory under the administration of the Indian Government, Lakshadweep Islands (Islands), was unique. The islands reported zero COVID-19 cases even as cases in the rest of the country had reached one million cases.

Though the Islands had certain geographical advantages compared to the other territories, what made Lakshadweep achieve such a feat was the steps followed by the administration of the Islands in designing and implementing its strategy by assessing the strengths and weaknesses in the Islands, and coming up with strategies to control the spread of virus.

The planning and implementation of strategy to control the COVID-19 virus can be used to show how businesses also need to be aware of the changes in the external environment, and implement strategies that will enable them to face tough and unforeseen situations.

The Lakshadweep Islands may be small and have a limited population, but even a bit of negligence or short-sightedness could have landed them in trouble, given the fact that the medical facilities available were limited. When the crisis prevailed and there was uncertainty, good planning creates an opportunity to over the crisis situation. The strategic planning and execution process paved the way for the administration of the Islands to stand out as a unique model in the country in controlling the spread of virus.


The case is structured to achieve the following teaching objectives:

  • Competitive advantage and its role in designing a strategy
  • Application of the SWOT Analysis
  • Components of the strategic management process
  • The concept of replication and its application in designing a strategy



COVID-19; Lakshadweep Islands; Zero Cases; Strategic Planning; SWOT analysis; Strategy Formulation; Strategy Implementation; Business Strategy; Competitive Advantage

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