ADDITIONAL READINGS AND REFERENCES:
1. Ganguly Dibeyendu, Cruising along with pizza, The
Economic Times, Dossier, August 31-September 6, 2001
2. Mathew Vinod, Amul dishes out more for India to taste, Hindu Business Line,
August 8, 2001
3. Will Amul's pizza trigger a pizza war?, Hindu Business Line, August 3, 2001
4. Damodaran Harish, SnowCap pizzas from Amul stables soon - part of the
strategy to double cheese sales, Hindu Business Line, July 19, 2001
5. Mehta Mona, Amul whips up the cheese market to improve share, The Financial
Express, July 18, 2001.
6. Amul planning to enter fast food market, The Financial
Express, July 18, 2001
7. Zachariah Reeba, Amul to restructure product portfolio, Business Standard,
March 6, 2001
8. Rath Anamika, Amul Taaza - Milking a new opportunity, Financial Express,
January 4, 2000
9. Rath Anamika, Amul gets set to launch branded yogurt, The Financial Express,
August 10, 1999. |
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