China and Global Business
Case 01 Coca-Cola in China

China and Global Business
Case 02 Dell’s Problems in China
Case 03 Ericsson in China
Case 04 UTStarcom in China
Case 05 IKEA’s Globalization Strategies and its Foray into China
Case 06 Kodak in China
Case 07 P & G’S Success Story in China

China and Global Business
16 Case Studies
357 pages, Paperback
Price
Indian orders: 750 Rupees
 
Case 08 Unilever’s Strategies in China
Case 09 Wal-Mart’s Strategies in China
  Chinese Companies Going Global
Case 10 Haier - The Chinese Global Competitor  
Case 11 ‘Legend’ - Redefining the Rules of Marketing PCs in China  
Case 12 Global Supply Chain Management - Best Practices at Li & Fung Limited  
Case 13 Modularization in the Chinese Motorcycle Industry  
Case 14 Shanghai Automotive Industrial Corporation’s Strategies for Global Expansion  
Case 15 Sinopec Corporation of China - Setting Standards in Corporate Governance  
Case 16 Sina’s Growth Strategies in China  
 

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