Oprah Winfrey - The Story of an Entrepreneur
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(Case Code: LDEN006) click on the button below, and select the case from the list of available cases:
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Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details:
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Price: |
| Case Code |
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LDEN006 |
For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges
ThemesCorporate Social Responsibility
Themes
Woman Entrepreneurs |
| Case Length |
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14 Pages |
| Period |
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1957-2000 |
| Pub Date |
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2002 |
| Teaching Note |
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Not Available |
| Organization |
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Infosys |
| Industry |
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Media and
Entertainment |
| Countries |
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Japan |
Abstract:
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The case examines the entrepreneurial skills of Oprah Winfrey, Chairman of the
Harpo group of companies and the world's most successful television talk show
host. Oprah's childhood, her interests, and her entry into the media world are
explored in detail.
The case discusses how Oprah, 'with her skill of soothing
souls,' became one of the richest women and most influential personalities in
the (US and many other parts of the world). The case also talks of the Harpo
group's entry into various businesses and comments on Oprah's role in each of
them. Oprah's philanthropic ventures are also explored.
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Issues:
» Importance of personal and interpersonal skills for building a business
empire
Contents:
Keywords:
Entrepreneurial skills, Oprah Winfrey, Chairman, Harpo, group
of companies, world, most successful, television, show host, Oprah, childhood,
interests, soothing souls, richest women, influential personalities, US,
philanthropic.
Oprah Winfrey - The Story of an Entrepreneur
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