Dilemma of a Manufacturer: Standardized V/S Customized Products
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(Case Code: OPER036) click on the button below, and select the case from the list of available cases:
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Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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OPER036 |
For delivery in electronic format: Rs. 100;
For delivery through courier (within India): Rs. 100 +Shipping & Handling Charges extraThemes- |
| Case Length |
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03 Pages |
| Period |
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1999 - 2004 |
| Organization |
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Varied |
| Pub Date |
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2004 |
| Teaching Note |
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Available |
| Countries
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India |
| Industry |
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Service |
Abstract:
The case discusses the dilemma of a furniture manufacturer that he faces in
striking a balance between the production of customized and standardized
products. It also examines the various factors that affect the plant layout in
such a condition. It also throws light on the various policy decisions that need
to be considered when finalizing the design of the plant layout.
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Issues:
» The impact of widening the target customer base on a company's operations
» The physical disposition of the facilities of a plant for smooth production
Keywords:
dilemma, furniture manufacturer, striking, balance,
production, customized, standardized products, plant layout, condition, policy
decisions, considered
Dilemma of a Manufacturer: Standardized V/S Customized Products
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