Abstract

Despite a reduction in sales for the financial year 2014, the performance of Unilever plc was good. The company concentrated on improving its operational efficiencies and this resulted in cost savings and additional cash flows which increased the net profit of the company compared to financial year 2013. The case study analyzes the financial results of Unilever plc using Ratio analysis, DuPont analysis, Common-size financial statements and Common-base financial statements.

Learning Objectives

The case is structured to achieve the following Learning Objectives:

• Understand the need for and scope of financial statement analysis.
• Evaluate the performance of Unilever plc using Ratio analysis, DuPont analysis, Common-size financial statements, and Common-base financial statements.

Keywords

Unilever plc,Unilever plc Earnings Per Share 2014,Paul Polman,Unilever plc Operating Profit Margin 2014,Unilever plc Financial Management 2014