The Making of Boeing 777

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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Case Details:


Case Code : OPER044 For delivery in electronic format: Rs. 500;
For delivery through courier (within India): Rs. 500 +Shipping & Handling Charges extra


Product Design and Development
Case Length : 18 Pages
Period : 1990-2004
Organization : Boeing
Pub Date : 2005
Teaching Note : Not Available
Countries : US
Industry : Aircraft Manufacturing


The case explains in detail the designing and manufacturing process of Boeing 777. The Boeing 777 was designed and developed in close collaboration and involvement of Boeing's customers, fellow aircraft manufacturers, airline users, engineers, finance experts, technicians and computer experts. Various computer based technologies like CAD, CAM and CATIA were used in designing the 777. The 777 has a distinction of the first paperless designed aircraft in the aeronautical history. The case highlights the benefits of the approach followed by Boeing in designing and manufacturing of the 777 and illustrates how this model was technically superior as compared to other competing models during the time of its launch

Operations Management Case Studies | Case Study in Management, Operations, Strategies, Marketing Management, Case Studies


To get insights into the design and manufacturing processes of Boeing 777

To understand the importance and benefits of collaborative designing and development processes in aircraft manufacturing

To get practical insights on how computer based designing and manufacturing technologies including CAD, CAM and CATIA have been used for making Boeing 777

To get an understanding of the distinguishing features of Boeing 777


  Page No.
The Need for Boeing 777 1
Background Note 2
The Designing and Development Process 4
Distinguishing Features 6
The Benefits 7
Exhibits 9


Case, Boeing 777, Aircraft Manufacturing, Collaborative Product Design, Collaborative Product Development, Innovation, Computer Aided Design (CAD), Computer Aided Manufacturing (CAM), CATIA and Collaborative Technologies.

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