Amazon.com's Inventory Management

            
 
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Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



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Case Details:

Price:

Case Code : OPER023 For delivery in electronic format: Rs. 400;
For delivery through courier (within India): Rs. 400 + Rs. 25 for Shipping & Handling Charges

Themes

Inventory Management
Case Length : 13 Pages
Period : 2003
Organization : Amazon.com
Pub Date : 2003
Teaching Note : Available
Countries : USA, Global
Industry : Online Retailing

Abstract:

The case provides an overview of Amazon.com's inventory management. Jeffrey Preston Bezos the founder of Amazon.com launched the company when he realized that Internet provided immense scope for online trading. Although the site was originally launched as an online bookstore it eventually offered several other products to keep abreast of the competition. The case takes a look at the different products and features offered on the site. The case also discusses Amazon's value propositions and its criteria for choosing strategic partners. It then elaborates on the strategies adopted by Amazon for managing its inventory.

Operations Management Case Studies | Case Study in Management, Operations, Strategies, Marketing Management, Case Studies

It also explains Amazon's decision to outsource inventory management to distributors. The case takes a look at Amazon's decision to sell the products of competing retailers on its site. It concludes with a brief note on the future challenges in Amazon's warehouse management...

Issues:

Examine the various facilities offered and the technologies adopted by online shopping sites

Understand the value propositions adopted by e-tailing ventures and their importance in e-commerce activities

Contents:

  Page No.
Amazon.com-The Ultimate Online Shopping Destination 1
Background Note 1
Value Proposition 3
Strategic Alliances 12
Inventory Management 13
Innovative Inventory Outsourcing 13
Future Challenges 13
Exhibits 13

Keywords:

Amazon.com, inventory management, Jeffrey Preston Bezos, launched, Internet, scope, online trading, online bookstore, products, features, value propositions, strategic partners, inventory, outsource, inventory management, distributors, Amazon, decision, products, competing retailers, future challenges, warehouse management

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